The Weekly Round Up #113


Heyooo – it's time for another Weekly Round Up – your once-a-week digest filled with copywriting insights, AI tips, must-read articles, pretty cool copy examples, and more!

Here's what I've "rounded" up this time around:

  • Copy Tip: Every Message Trains the Reader
  • AI Tip: The Single-Variable AI Method (and why it fixes bad A/B testing)
  • Survey Q!
  • Managing Brand Voice in a Politicized Public Square (via Branding Strategy Insider)
  • How to Structure Pages for AEO and Answer Engines: A Quick-Start Guide (via Hubspot)
  • What Makes People Like Video Ads? (via Science Says)
  • Podcast Pick: Loss Aversion: How to Ethically Drive Action, Urgency, and Sales with Buyer Psychology
  • Swipe File Additions

👉 Click here to read Weekly Round Up #113

Later ✌️
Matt

The Copy Minimalist

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