The Weekly Round Up #126


Hey, friends –

The 126th issue of the Weekly Round Up is LIVE – your regular digest filled with copywriting insights, AI tips, must-read articles, pretty cool copy examples, and more!

In this week’s issue:

  • Copy Tip: There’s a line between persuasion and manipulation.
  • AI Tip: Your Project knowledge base is only as good as what you leave out.
  • How to Rot Your Brain with AI (via Ruben Hassid)
  • No, a headline tweak won’t fix your differentiation problem (via Diane Wiredu)
  • You’re Wasting Your Highest-Intent Shoppers (via Eli Weiss)
  • Podcast Pick: How to Influence & Sell to Anyone Using Imagination (via Joanna Wiebe)
  • Swipe File Additions
  • Job Opportunities (it's back!)

👉 Click here to read Weekly Round Up #126

✌️
Matt

P.S. I'm opening up the Copy Minimalist for sponsorship opportunities beginning this summer. Click here for details.

---

Want to work with me?
Book a Copy Review
Chat about Coaching
Copy Clinics for Teams
Consulting and Advising

The Copy Minimalist

Subscribe today to get instant access to 120+ copy examples from my personal swipe file!

Read more from The Copy Minimalist

Hey, y'all – it's time for another Weekly Round Up! I have some great tips and articles queued up for you this week: Copy Tip: The Sequence Chain AI Tip: Stop Repeating Yourself If It Feels Interesting, It’s Material (via Psychology Meets Writing) AI Is Not the Skill Email Marketers Need the Most (via Holistic Marketing) Positioning in the Age of AI (via April Dunford) Podcast Pick: The Headline Formula that Works on Every Type of Customer (via Brain Driven Brands) Swipe File Additions Job...

Hey, peoples – If you’re reading this for the first time, welcome! I’ve had a few dozen new subscribers in the last few days. If you’re reading this for the upteenth time, well – thanks for sticking around! I’m grateful for your support. I teased a big announcement on LinkedIn earlier this week and indicated my subscribers were going to be the first to hear it. So, here it is… I’m leaving Homestead Studio at the end of the month. Truthfully, it’s odd to even write that sentence. I started at...

Hey, y'all – the Weekly Round Up is back! I'm excited to get back into the swing of things with this weekly digest in particular. I curate it throughout the week, collecting articles, podcasts, and great swipe file additions I see along the way. But before we get into it, check out this new little sponsor below ;) Alright, enough of that! Here's what you can expect this week: Copy Tip: The Believability Test AI Tip: The Awareness Audit [Fundamentals] How to share your point of view (even if...